The National Ski Area Association reports that ski helmet usage nationwide has increased 140 percent since the 2003 season, when only 25 percent of skiers and snowboarders were routinely wearing a helmet. More importantly, 74 percent of children aged 17 and younger wear helmets while skiing and snowboarding, which represents a significant increase of 131 percent from the 2003 season.
The annual Demographic Study is compiled from more than 130,000 interviews of skiers and snowboarders nationwide, over the course of the 2010-11 season. The NSAA Demographic survey also shows that 91 percent of children 9 years old or younger wear ski helmets, 77 percent of children between 10 and 14 wear ski helmets, and 74 percent of adults over the age of 65 wear ski helmets. Skiers and snowboarders aged 18 to 24 typically show the lowest percentage of helmet use among all age groups. This past season, 48 percent of all 18 to 24 year olds interviewed wore helmets, representing a 166 percent increase in usage for this age group since the 2002-03 season, when only 18 percent wore helmets.
NSAA and its member resorts promote the use of helmets. NSAA recently revamped the Lids on Kids website, a site designed to provide parents with pertinent helmet safety information that includes new videos, fun games for kids, and simple helmet sizing instructions to help ensure a proper fit.